Ok, Goodyear, try and top this.

DirecTV has announced that it will fly a special blimp equipped with a 70 x 30-foot LED video board above Fenway Park for Game 1 of the World Series tonight.

The blimp, dubbed the DirecTV HD Starship, will take high-definition aerial shots for Fox's broadcast of the game, while displaying advertisements and messaging on the massive video board. The video board is the largest-ever made for a blimp.

DirecTV said it will use the blimp and sign to promote its high-definition programming.

"We’ve taken the HD high ground from the competition, now we’ve commandeered the airspace above to let consumers know who has best and most HD programming,” said Jon Gieselman, senior vice president of advertising and public relations at DirecTV. “And who better to send that message to than sports fans who have been driving the growth of HD?"

This is pretty cool, but I'm anxiously awaiting the new MetLife blimp featuring a 10,000-foot, high-definition image of Snoopy.